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J. Cole Comes for Kanye West: Is the Hip-Hop World Turning on Pro-Trump Yeezy?

The North Carolina rapper’s new diss track “False Prophets” takes aim at ‘Ye for his recent fall from grace. It’s a low blow—and hints at the coming divide over Kanye the Firebrand.

The diss track is having a renaissance. Earlier this week, reformed actor Shia LaBeouf debuted the ultimate lo-fi diss track: a modest recording emailed to radio presenter Charlemagne Tha God. Like so many unsolicited email attachments, LaBeouf’s freestyle offerings went viral. As an up-and-coming rapper, Shia embraced the important rite of passage of attacking his more experienced peers, coming for Drake and Lil Yachty. But LaBeouf’s DIY diss track was quickly dwarfed by J. Cole’s Thursday night drop. The North Carolina rapper kicked off his weekend with the release of a new documentary Eyez, marking the roll out of his fourth studio album, 4 Your Eyez Only. Calling out another artist on Twitter is so 2014—these days, a surprise visual experience on Tidal is the only acceptable mode…

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